Smiling person holding out a giant chili cheese dog topped with bacon crumbles in a retro diner
Smiling person holding out a giant classic hot dog with relish, mustard and ketchup in a retro diner
Smiling person holding out a giant loaded crinkle-cut fries with chili, cheese and onion in a retro diner
Smiling person holding out a giant chili cheese dog topped with jalapenos and onion in a retro diner
Smiling person holding out a giant hot dog with pickles, mustard and barbecue sauce in a retro diner
Smiling person holding out a giant iced lemonade in a DOG IT UP cup in a retro diner
Smiling person holding out a giant mac and cheese dog topped with bacon crumbles in a retro diner

Our Story

A Taste of America

Dog It Up celebrates America’s love affair with hot dogs by bringing together regional favorites inspired by iconic flavors from across the country. Every hot dog starts with a premium all-beef hot dog served on a fresh bakery bun and is topped with bold, familiar ingredients you know and love.

Our Promise

Four things we never compromise.

  • Quality Ingredients

    100% all-beef dogs on fresh bakery buns. No shortcuts, ever.

  • Made Fresh Daily

    Prepped every morning. If it isn’t fresh, it isn’t served.

  • Bold Flavors

    Regional American classics, turned all the way up.

  • Fast Service

    Hot off the roller and in your hands in minutes.

5 Signature DogsMade Fresh Daily100% All-BeefBold Flavors